$1.2B gaming losses force SVL to act

SupremeVenturesSVLAcropolislogo150x150$1.2 billion is the number for losses at the Gaming and Hospitality segment at Supreme Ventures Limited Revenues in three years. Losses worsened from $252 million in 2012 when it jumped to $553 million last year but was down to $376 million up to September this year from $440 million in 2013.
There were no noticeable improvements in the losses in the September quarter. The substantial losses amounting to 47 percent of profit in the lottery segment in 2013 and 31 percent in 2014, with no noticeable reduction in the losses, forced management hands to take action. The losses in this segment coupled with losses in sport betting, contributed significantly in negating the profits from the lottery segment.
On December 1, (SVL) advised that they will close operations at the Odyssey Gaming Lounge at Market Place in Kingston and Castle Gaming Lounge VLT operations, in Portmore on December 1. SVL advised that the Lottery and Sports Betting Unit at the facility in Portmore will remain open for normal business operations and that it will focus all its energies on the flagship gaming lounge – Acropolis Barbican, with enhancements to its offerings in these locations.
The company further advised, that it will focus its energies on the continued development, of what it says is its profitable Acropolis Gaming Lounge. Over the next two to three months SVL will be expand the gaming floor, along with greater focus on improving the customer experience through wider game options, increased payouts and improved food & beverage offerings. The consolidation will result in a re-allocation of staff and other resources to meet the expanded needs at Acropolis Barbican. However, approximately 20 positions will be made redundant, after a reallocation of staff resources to meet the new needs at Acropolis Barbican. Will those changes be enough to eliminate the more than $500 million loss in the segment is left to be seen? The move should reduce the losses going into 2015 with less rent and staff cost.
The company also has to deal with the Sports betting losses which worsened even as revenues climbed from $177 million in 2013 to $418 million in 2014. The sharp growth in sports betting is attributable to betting on world cup football games. The segment lost $87 million in 2013 and $148 million in 2014 so far.

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